Interactive
SXSW Interactive Session Spotlight: NASA’s Mission Possible: Tweeting thru Space
For the last shuttle launch of Atlantis, 150 lucky individuals were invited to attend the official NASA Tweetup to experience the lift-off first-hand, with exclusive behind the scenes access to astronauts, facilities, lectures and more. Join Erik Sowa, NASA Tweetup attendee and director of engineering at ExactTarget's Social Media Lab, and Stephanie Schierholz, NASA's head of social media, at 5:00pm on Sunday, March 11 for NASA’s Mission Possible: Tweeting thru Space. Erik and Stephanie will take you into process behind this groundbreaking event as part of the SXSW Interactive Social Networks Theme in the Capital Ballroom at the Omni Downtown.
SXSW Accelerator Less Than 1 Month Away!
Is it February already? If you hadn't heard yet, SXSW
Accelerator returns in its fourth edition to showcase
some of the web's most exciting innovations and companies (yours, perhaps?). Read on to brush up on or learn what Accelerator is all about.
Interactive Session Spotlights: "When Your API is Your Product"
Data, data, data is everywhere. What happens when that data becomes an API, which becomese the business, instead of the byproduct? Developers come running and are willing to pay for it. Learn more during "When Your API is Your Product." This session will happen Sunday, March 11 at the Hilton. Click here for a full panel schedule for the 2012 SXSW Interactive Festival.
Om, Giga OM at SXSW: Morning Yoga Sessions Return
Need to find a path to higher ground at the 2012 SXSW Interactive Festival? Then unplug your laptop, turn off your smart phone, relax and let it all go. Attendees to this year's event will again have the chance to start their days mindfully as morning yoga returns to SXSW. Yoga was developed thousands of years ago as a way to prepare the body and mind to be more receptive to enlightenment. What better way to prepare for all the new people and ideas you will encounter every day at SXSW Interactive? These morning yoga sessions occur from 9:30-10:30 am on March 10, March 11, March 12 and March 13 in Room 8a at the Austin Convention Center. And, if you aren't an early riser, there is also an afternoon session on Friday, March 9 from 2:00-3:00 pm in Room 8a). These SXSW yoga sessions won't be overly strenuous, so feel free to wear everyday street clothes if you plan to attend.
The Transporter: Interactive Campus Shuttle
One of the major improvements for the 2012 SXSW Interactive Festival is radically improved access between the 14 different content destinations via the Interactive Campus Shuttle. So, look for more clearly marked buses, better routes and a dynamic mapping / tracking process for these vehicles. Remember the Interactive Campus Shuttle is free for all SXSW badgeholders. Click here for complete information on this easy-to-use transportation system.
Interactive Session Spotlight: "Rebuilding LEGO"
LEGO is the most profitable and fastest growing company in the toy industry, with growth and profitability rates similar to Apple’s. Join David Robertson, Practice Professor of The Wharton School, at "Rebuilding LEGO" on Saturday, March 10th at the InterContinental Stephen F Austin. Hear the LEGO story and learn lessons from the company’s fall and rebirth. Click here for the full panel schedule for the 2012 SXSW Interactive Festival.
Visit the Samsung Blogger Lounge this March
For the last four years, the Blogger Lounge at SXSW has served as a central hub for celebrating friendship, innovation and collaboration. Samsung is proud to once again host the official blogger lounge of SXSW Interactive in 2012. Stop by the lounge for hot new products, demonstrations, featured appearances, daily happy hours and the latest news from Samsung.
Tuesday, March 13 Events: Accelerator Finalists
SXSW Interactive is March Madness Austin style, with activities beginning Friday, March 9 and continuing through the end of the day on Tuesday, March 13 . Although first day events are typically strong (be sure to catch the feature presentation from Wikinomics author Don Tapscott), we tend to save the strongest elements for the last day of festivities. Said another way, if you aren't' staying through the end of the day on Tuesday, March 13, then you are missing out some of the event's coolest content!
Interactive Session Spotlight: "Don't Build a Power Glove: Talk to Your Users"
Do you remember the Power Glove? In 1989, it was absolutely the coolest video game interface ever -- until you actually had to use it. Join EffectiveUI's RJ Owen for a unique history lesson and learn best practices for designing great products founded on user research and customer insights. "Don't Build a Power Glove: Talk to Your Users" is scheduled for Monday, March 12 at 5:00pm in Ballroom BC of the Austin Convention Center, where much of the "Design & Development" programming will be located.
Startup Village Showcases: Capital Factory
Bringing together the startup, entrepreneur, and investor communities within the 2012 SXSW Festival, the Interactive Startup Village is held on the 4th floor of the downtown Hilton and will feature a meet-up to find your next co-founder hosted by Capital Factory. When asked for more details about their programming at Startup Village Capital Factory tells us, “It's hard to find a co-founder for your startup. Tell us what you are looking for and we will play the matchmaker. In just an hour, you'll meet a dozen potential co-founders hand-picked for you.”
To find out more about Capital Factory and to register for their SXSW Startup Village event ahead of time click here .
