SXSW Interactive News
Interactive Session Spotlights: "When Your API is Your Product"
Data, data, data is everywhere. What happens when that data becomes an API, which becomese the business, instead of the byproduct? Developers come running and are willing to pay for it. Learn more during "When Your API is Your Product." This session will happen Sunday, March 11 at the Hilton. Click here for a full panel schedule for the 2012 SXSW Interactive Festival.
Om, Giga OM at SXSW: Morning Yoga Sessions Return
Need to find a path to higher ground at the 2012 SXSW Interactive Festival? Then unplug your laptop, turn off your smart phone, relax and let it all go. Attendees to this year's event will again have the chance to start their days mindfully as morning yoga returns to SXSW. Yoga was developed thousands of years ago as a way to prepare the body and mind to be more receptive to enlightenment. What better way to prepare for all the new people and ideas you will encounter every day at SXSW Interactive? These morning yoga sessions occur from 9:30-10:30 am on March 10, March 11, March 12 and March 13 in Room 8a at the Austin Convention Center. And, if you aren't an early riser, there is also an afternoon session on Friday, March 9 from 2:00-3:00 pm in Room 8a). These SXSW yoga sessions won't be overly strenuous, so feel free to wear everyday street clothes if you plan to attend.
The Transporter: Interactive Campus Shuttle
One of the major improvements for the 2012 SXSW Interactive Festival is radically improved access between the 14 different content destinations via the Interactive Campus Shuttle. So, look for more clearly marked buses, better routes and a dynamic mapping / tracking process for these vehicles. Remember the Interactive Campus Shuttle is free for all SXSW badgeholders. Click here for complete information on this easy-to-use transportation system.
YouTube Designers Give UX Insight at Trade Show
How do you design something for every user on the internet? How do you change the interface of one of the most widely used websites? YouTube will be at the Next Stage presented by Marvell discussing how to design a product that is so widely used by so many different people.
Interactive Session Spotlight: "Rebuilding LEGO"
LEGO is the most profitable and fastest growing company in the toy industry, with growth and profitability rates similar to Apple’s. Join David Robertson, Practice Professor of The Wharton School, at "Rebuilding LEGO" on Saturday, March 10th at the InterContinental Stephen F Austin. Hear the LEGO story and learn lessons from the company’s fall and rebirth. Click here for the full panel schedule for the 2012 SXSW Interactive Festival.
